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Video content marketing and strategy. How do you make a marketing video strategy?

Video content marketing and strategy. How do you make a marketing video strategy? Learn more here - http://video.s.media/video-content-ma... In 2021 video marketing is going to be one of the best strategies for businesses to use for SEO, but more than that, video and YouTube are providing massive advantages - by utilizing video marketing and having a clear strategy brands are able to garner massive reach as well as engagement. It's the engagement with your content that is going to drive videos to rank on YouTube as well as on Google. We are finding that as videos gain views and are engaged with on YouTube it is becoming more and more common for these videos to be promoted to the main Google SERPs. Once your videos turn up in Google the engagement grows, your organic SEO efforts are improved and often the video can be found for many of the keywords and phrases that are valuable to your business. Video marketing is the strategy whereby marketing teams or individuals plan, create, curate and distribute video as a way to market their products or services to their ideal target audience. The main aim is to keep audiences engaged with the brand in a way that's simple and easy to digest. A study has also shown that videos are 1,200% more shares than text and images combined. So if you’re able to put your text post into video format, you’ll see better engagement and views. Creating and implementing a well-thought-out video content marketing strategy with a YouTube-first approach can help to boost engagement and bring customers on an entire new journey. To create a video content marketing strategy for your business or brand, you should first start with an audit of the current landscape. This will lead to being able to take your potential customers on a journey, educating them as they see more and more of your video content. A video marketing strategy is the crucial first step towards achieving success. Video is a powerful medium for storytelling. It can have a big impact on the success of your promotional campaigns and content marketing efforts. It also serves as an effective way to connect with people and build more satisfying and deeper relationships between you and your target audience. So you better be preparing your strategy ready to connect with your audience today. Start with your video goals. What are you trying to achieve, what are your objectives? How do you want people to feel when they see your video? What actions do you want them to take? Find your target audience, these are all considerations that we are taking into account with a well-thought-out video strategy that is focused on content. Who Are your audience, What age are tye, where do they live, what are they like. What things do they like, what are their interests and habits? Figure out what story you want to tell. Like all good stories, it should have a start, a middle and an end. It should be interesting, relevant and keep them engaged throughout. Keep it creative. Don't just do content for content sake. Think about what floats people boats Stick to your timeline. Plan each part of your video and practice getting the timing right. Don’t waffle on. Don’t make it too short. Think of it like a conversation with a mate. Maintain a realistic budget. Depending on your size, objective and possible returns, think carefully about the story, the creative and how best to film it. Don’t go crazy on big sets. Often simple ideas are the best. You’ve probably heard the term video marketing strategy, but do you know how to make a video content strategy? Business over the next 12 months will need to shift their content marketing strategy toward video and by using the power of video in your marketing you can create the most powerful and engaging content to make sure you’re driving the right people to your website that will convert. You’re able to generate awareness of your brand to the right audience, educate the audience on why your brand will help them, all of which help make that potential customer’s decision easier. But what you also need to consider is that producing a video marketing strategy will massively improve your SEO efforts. Video can strengthen your overall rankings on YouTube and Google making sure you appear in the top positions every time. Timecodes 0:00​​​ - Intro 0:06​​​ - What are the most effective marketing strategies with video? 1:18​ - What tools do I need to make a marketing video? 3:16 - What is the easiest way to get into video marketing? 5:02​​ - What length should marketing videos be? 7:40 - How does social media work with marketing videos? 11:03​​​ - How do I index my YouTube channel for SEO? #marketing #video #videomarketing #videostrategy If you would like to watch again click here -    • Video content marketing and strategy. How ...