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How to Run Search Term Reports Efficiently in Google Ads

Search Term Reporting in Google Ads is foundational knowledge that is necessary when beginning to learn how to optimize Google Ads campaigns. The two main purposes are: 1) Identify wasteful searches. What is spending & What isn't converting? 2) Identify expansion opportunities. How can I scale? Now, there are many ways to approach a search query report, but I tend to look at it from the 80/20 standpoint. Maximize your time by sorting by cost/revenue and prioritize your list from there. How do you approach SQRs? Let me know in the comments down below. TABLE OF CONTENTS: 0:00 - How to Pull a Search Terms Report 1:43 - Running Through an Example Search Query Report 2:50 - How to Identify Wasteful Search Terms 6:26 - How to Scale by Finding Good Search Terms 9:23 - Outro, please subscribe! --- Subscribe 👉 https://bit.ly/2Yh13hQ Visit my website 🌐 https://bit.ly/2YevDLT Checkout other videos👉 https://bit.ly/2FAQAqh Twitter 🔎 https://bit.ly/2JtmAh9 LinkedIn 👷‍♂️ https://bit.ly/2XxxM6o #searchterms #ppc #tutorial

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