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Video Marketing Strategy: Beginner Guide to Promote Your Products and Services

It is simple to see why video is so popular nowadays. For one thing, it is an 'easy to digest' format that gives our eyes a rest from the overabundance of textual information online. That is why the world reportedly watches a billion hours of YouTube social video per day. Hence, if you're not making a video and using it on every social media platform or communication channel, you're likely falling behind. However, planning a solid video strategy is not easy stuff, especially if you're doing it for the first time. But don't worry; in this video, you will learn how to enhance your business by using a video marketing strategy. Here we have outlined some examples on how to use video marketing to enhance your product and services and highlighted the tips & hacks of video marketing and the benefit & result for your business. 00:20 What is Video Marketing? -a method of Digital Marketing which promotes and tells your audiences about your product and services by using video. 00:37 If you're selling Cosmetic Product -Provide a testimonial video to let your audiences know about the feedback of the product. 00:48 If you're providing Digital Service -Provide a company culture video to let your audiences know about your company culture and be more confident to choose your company. 01:01 If you're providing Traditional Service (Carpentry) -Provide behind the scene video of the process of making carpentry. 01:13 Tips & Hacks which make Video Marketing works 1 Allocate resources 2 Tell Story 3 Engage 4 Keep it Short 5 Publish it 6 Analyse the data 01:56 What are the Benefits & Result of Video Marketing for your business? Stay visible for a longer time Increase understanding of audiences about your products and services Growing in popularity across the platform #videomarketing #benefitsofvideomarketing #videomarketingforbusiness