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Google Ads Location Targeting - Using Impression Share To Determine the Size of the Location 5 лет назад


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Google Ads Location Targeting - Using Impression Share To Determine the Size of the Location

Choosing a location to target is a key setting within Google Ads campaigns. Many people just choose their service area like a city, county, or mile radius. This makes perfect sense but what if you don't have the budget to cover the 100 mile radius where you offer your service? Is there a smarter way to allocate your budget? In this video, I show you how I utilize the Impression Share statistic in Google Ads to help inform HOW to choose and change the location to target in campaigns. I utilize this method for my own clients and use a real client example in this video. ====Impression Share Video======    • Google Ads Impression Share - How Big Is Y...   #GoogleAds #LocationTarget #Advertising #ImpressionShare

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