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Recently, Walmart (WMT) announced a $2.3 billion deal to purchase TV maker Vizio (VIZO) as a way to expand its digital advertising business. In response, shares of competitor Roku (ROKU) have begun to trade lower this week. Needham & Co. Senior Media & Internet Analyst Laura Martin joins Yahoo Finance to give insight into why she believes this is an overreaction and, in fact, the deal is a positive for Roku. Martin elaborates on the possible benefits for Roku with this deal: "The big competitors here are Samsung (005930.KS), LG, Vizio — which will now be gone — and Roku, and they're all owned by these huge conglomerates other than Roku, which is owned by a single founder. Really fast pivot times, really fast product upgrade times because there's one guy that can make a decision. That used to be true of Vizio. Now, being owned by Walmart, we would guess that decisions and changes and market reactions are a little bit slower because Walmart's processes are probably a little more refined than these founder-led companies like Roku and Vizio. So, I think that's good for Roku..." #youtube #WALMART #stockmarket About Yahoo Finance: Yahoo Finance provides free stock ticker data, up-to-date news, portfolio management resources, comprehensive market data, advanced tools, and more information to help you manage your financial life. - Get the latest news and data at finance.yahoo.com - Download the Yahoo Finance app on Apple (https://apple.co/3Rten0R) or Android (https://bit.ly/3t8UnXO) - Follow Yahoo Finance on social: X: / yahoofinance Instagram: https://www.instagram.com/yahoofinanc... TikTok: https://www.tiktok.com/@yahoofinance?... Facebook: / yahoofinance LinkedIn: / yahoo-finance