Скачать с ютуб WHERE TO START WITH SOCIAL MEDIA MARKETING. PR FOR BEGINNERS в хорошем качестве

WHERE TO START WITH SOCIAL MEDIA MARKETING. PR FOR BEGINNERS

Hey Beauty Bosses, I don’t blame you if you scream ‘not another freaking social network!’ at your screen when you see this video. I totally get it – you have enough on your plate and there are so MANY channels and only so many hours in the day. You’re right and I hear you. But here’s the thing… Pinterest is extremely powerful to beauty brands for so many reasons – it can drive traffic and sales if curated thoughtfully and on a consistent basis. Some 84% of weekly users (Pinners) use Pinterest to help decide what to buy. According to Pinterest, 55% of Pinners are specifically looking for products. They go to the visual search engine (not social network) to be inspired and to get ideas because they’re usually planning something – an event, a haircut, a home renovation. This means they’re open and receptive to brand content – they don’t find it intrusive or disruptive here. Pinners are open to being sold to. Here is the link to Pinterest Seasonal Insights 2019   / pinterestseasonalinsights-2019.pdf   Pinterest advises that pins are: Shot on vertical imagery. Exactly 85% of Pinners are on mobile. Shoot for a 2:3 aspect ratio so your image doesn’t get truncated, and aim for the highest quality. Contain descriptive copy. Tell people what they’re seeing, and entice them to want to learn more. Include text overlay. Consider including a headline that reinforces your message. Have tasteful branding. Include your logo your brand doesn’t get lost in the RePin shuffle. Include good storytelling. Once you hook people in, show your brand in action. That way Pinners can imagine themselves as customers. Click here to set up a Pinterest business account https://www.pinterest.co.uk/business/.... Follow me on Pinterest: https://www.pinterest.co.uk/prdecoded/ See you next week BOSSES! Jo ~-~~-~~~-~~-~ Please watch: "HOW TO GET THE ATTENTION OF A JOURNALIST OR INFLUENCER "    • HOW TO GET THE ATTENTION OF A JOURNALIST O...   ~-~~-~~~-~~-~