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FB Ads: Testing Creative Structure

Facebook ad structuring for testing varies in strategy. I breakdown best practices in campaign set up & my thoughts on testing Facebook creative in a quick vid Hi, I'm Emil a Digital Strategist & I answer marketing questions. This is The first answer in the #AskEmil Series WHAT I COVER IN THIS VIDEO: ✅ When I use ABO and When I Use CBO ✅ Framework to think about the "scaling" question ✅ Which metrics I focus on in new accounts ORIGINAL QUESTION 🙋🏼‍♂️ How do you structure Facebook Creative Testing Campaigns? Today's question is from Reddit:   / testing_ads_creatives   TIMESTAMPS 0:00 Intro 0:09 Full Question 0:33 What will we be scaling? 1:50 Testing 2:05 Winners 2:51 Frameworks I deploy #1 Stage 3:30 #2 Offer 3:51 #3 Creative Types 4:11 #4 KPI's 5:06 Metrics to focus on in new accounts 6:24 Final thoughts on scaling 📺 ABOUT MY CHANNEL My channel is about 📊Digital Marketing. I answer questions about: ❓Google Ads ❓Facebook Ads ❓YouTube Ads ❓Conversion Optimization ❓Email Marketing ❓Sales Funnels ❓Targeting ❓Ad Creative & Copy ❓Landing Pages And overall strategy and best practices. ----------------------------- The Digital Strategist Manifesto Resume | Job Description | Guide https://www.thankyuu.com