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Are you looking to convert more leads into paying clients as soon as possible? The number 1 roadblock to getting leads to convert into clients is: TRUST! So, in this video, I'll show you 3 ways to build more trust with leads so they convert into clients. 0:00 - Intro 0:22 - The biggest roadblock to conversions 1:02 - Strategy 1 2:36 - Strategy 2 5:05 - Strategy 3 6:30 - Real-life example Here are the 3 ways to build more trust and increase your lead conversion rates: 1. Create content But... don't just create any content! You need to be creating content that will answer your potential clients questions. The more questions you answer in your free content, the more likely you will be that you build trust with prospects. 2. Email marketing You need to be following up with leads on a regular basis through email marketing. However, don't just follow up with leads saying anything.... Follow up with leads with your free content that builds up trust. It's also a good idea to automate your email marketing. I use Kartra to automate my email marketing. You can get a free trial and learn more about Kartra here: https://www.skylinesocial.com/kartra 3. Video Video is kinda related to my first point about creating content... But it's so important that I wanted to put a special focus on video content specifically. Video content is a great way to build up trust with potential clients much more rapidly than traditional written content (blog posts, articles, etc). You can create a variety of video content, such as video sales letters (VSL), webinars, masterclasses, etc. The important thing is to create a video that explains how you help potential clients and then tell them what they need to do next to work with you (for example, book a sales appointment with you). To learn more about building trust with video content, check out the free masterclass training I've recorded here: http://salesappointmentsmasterclass.com Enjoy!