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Facebook Ads iOS 14 Update - What You Need To Know

Updated January 07, 2021 https://monsteragency.com/facebook-ad... •Facebook Pixel / Conversion API / Ads Manager will be impacted Apple’s new introduction of PCM (Private Click Management) for web attribution •Facebooks new protocol to work with PCM will “result in the loss of customization and granularity we’ve all been accustomed to” •PCM = No measurement for App-to-Web Conversions or cross-domain •AEM = Aggregated Event Management (basically, how many conversion measurement while keeping users data private). This will restrict, aggregate and delay your ad campaign data •As Facebook rushes to patch all the flows that will break their processes from the iOS14 update, many advertisers tools will be breaking or deprecated (ugh) •Data use limits will force a cap on the number of events per domain (8 events) •3 Day waiting period on new OR changed prioritized events •The importance of 8 event prioritization point 👈 This is BIG! •Events attribution limits effects on measurement, optimization and targeting 𝐅𝐎𝐋𝐋𝐎𝐖 𝐌𝐄 𝐎𝐍 𝐈𝐍𝐒𝐓𝐀𝐆𝐑𝐀𝐌 𝐅𝐎𝐑 𝐓𝐈𝐏𝐒: http://bit.ly/2HJ1z1s 𝐋𝐈𝐊𝐄 𝐌𝐘 𝐅𝐀𝐂𝐄𝐁𝐎𝐎𝐊 𝐏𝐀𝐆𝐄 𝐓𝐎 𝐈𝐍𝐓𝐄𝐑𝐀𝐂𝐓 𝐖𝐈𝐓𝐇 𝐌𝐄 𝐃𝐈𝐑𝐄𝐂𝐓𝐋𝐘 & 𝐂𝐇𝐀𝐓 𝐖𝐈𝐓𝐇 𝐎𝐓𝐇𝐄𝐑𝐒: http://bit.ly/2wCQixE 𝐉𝐎𝐈𝐍 𝐎𝐔𝐑 𝐅𝐀𝐂𝐄𝐁𝐎𝐎𝐊 𝐆𝐑𝐎𝐔𝐏: http://bit.ly/JoinDigitalThreads 𝐒𝐓𝐈𝐋𝐋 𝐂𝐎𝐍𝐅𝐔𝐒𝐄𝐃??? 👇GET A FREE PROPOSAL👇 https://monsteragency.com