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What is conversion rate optimization (CRO)? In this video, we discuss its fundamentals and how implementing essential CRO tactics can transform your existing website into a conversion powerhouse. 🚀Learn more about this on our blog ▶︎ https://smr.sh/K9v ▶️ Use THIS strategy to build your brand's authority: • Topic Clustering Made Simple | Beginner's ... ▶️ Easily Improve Your Rankings: • SEO Essentials to Start Ranking Today 📅 ▶️ Build out your content strategy next: • 5 Effective Content Marketing Strategies f... To improve sales for your website without spending money on advertising and search engine optimization (SEO), start with conversion rate optimization (CRO). Everything regarding decreasing users from merely visiting an extractable component of a conversion funnel should be about improving the actual experience on-site (i.e., your website). Be it shortening the distance from the landing page to conversion through an overhaul of the checkout process or creating infinitely better banners for calling-to-action (CTAs); minor tweaks can leverage extensive changes. Not all traffic. Try it through your homepage, for example. When combined, a nice, easy headline works wonders with a strong, engaging call-to-action for compelling action. Simple navigation means in seconds they find what they are looking for while speedy load times prevent the bouncers. Continuous process improvement; thus, it is an ongoing saga of trial-and-error experimentation. Experiment with different methods; modify the approach; and note that a product has to be something that people want, even with the best-designed site. Smartly optimizing it means you see an increase in sales at that point. ⚒️ Tools Mentioned Site Audit Tool ▶︎ https://smr.sh/K9W Find more SEO-related tips and tactics here • SEO Essentials: Quick Start Guide Wanna skip around? Here you go: 00:00 What is CRO? 00:55 How to determine your conversion rate 02:42 Implementing CRO best practices 05:52 Using a site audit tool 06:48 Bonus tip ➖ FIND MORE ABOUT SEMRUSH! 🔥 Propel your career forward with Semrush Academy ▶︎ https://smr.sh/KON 🧡 Start your FREE TRIAL of Semrush ▶︎ https://smr.sh/KOM ➡️ Explore Semrush's blog for top marketing insights ▶︎ https://smr.sh/KOO ➖ KEEP IN TOUCH! FB: / semrush Instagram: / semrush X: / semrush LinkedIn: / semr. . #conversionoptimization #conversionrate #digitalmarketing