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Why did Renault's happy Twingo lose its smile?

At its most basic level, a car is a box that, by using levers and wheels, gets you to your destination. But we humans find personality and character in everything around us, especially our automotive pride and joy. The BMW 5-series exudes a serious intent for owners who see that in their own character. The Ford Transit has the look of a no-nonsense truck ready for business. If Renault’s customer research is to be believed, half of the people who saw the thumbnail for this video thought the Twingo was hideous and should never have existed. If you’re watching then you’re either curious as to why anyone thought this car should exist, or like me, you’re the one in four who think this is the happiest, smileyest, and greatest car of the 1990s. And like the BMW 5-series and Ford Transit, maybe its our playful, carefree side that loves it so much. Whichever camp you’re in, this is a fascinating tale that spans five decades. So, join me, and Renault’s head designer and father of the Twingo, Patrick Le Quément, as we delve into the Renault Twingo Story. Link to Patrick's book - "Design Between The Lines": http://www.merrellpublishers.com/9781... Patrick's new book "Luckyman": https://lignesautoeditions.fr/?p=905 Link to my full interview with Patrick:    • Renault Twingo - Patrick le Quément F...   Music: "Powerup!" by Jeremy Blake, and "Enchantée feat. Mr Stabalina" by Slynk. Both from the YouTube audio library. If you'd like to support what I do, and get early access to advert-free videos and exclusive channel updates, please consider supporting the channel from just $1 or 80p a month:   / bigcar   Support me using Paypal: https://www.paypal.com/paypalme/bigcartv Big Car merch: https://teespring.com/stores/bigcartv Twitter:   / bigcartv   My second channel - Little Car:    / littlecar   Sources: https://fr.wikipedia.org/wiki/Renault https://fr.wikipedia.org/wiki/Action_... https://fr.wikipedia.org/wiki/Raymond... Patrick Le Quément interview https://fr.wikipedia.org/wiki/Renault... https://www.renaultgroup.com/en/news-... https://www.dna.fr/magazine-automobil... https://www.lesechos.fr/1992/10/yves-... https://www.msn.com/en-us/autos/enthu... https://fr.wikipedia.org/wiki/Moteur_... https://www.press.renault.co.uk/en-gb... https://petrolblog.com/2015/07/feelin... https://fr.wikipedia.org/wiki/Renault... https://www.renaultgroup.com/en/news-... https://en.wikipedia.org/wiki/Renault... https://fr.wikipedia.org/wiki/Renault... http://web.archive.org/web/2012021200... https://fr.wikipedia.org/wiki/Renault... https://fr.wikipedia.org/wiki/Gordini https://en.wikipedia.org/wiki/Fiat_50...) #bigcar