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Culture & Relevance: Purpose Driven Marketing in the Digital Ecosystem | Direct Agents 3 года назад


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Culture & Relevance: Purpose Driven Marketing in the Digital Ecosystem | Direct Agents

In session 1 of Building Connections & a People-First Culture, Khari Motayne, Associate Director of Multicultural Strategy, and Asiah James, Director of Emerging Audiences at Condé Nast, continue the conversation on polycultural strategies and dive deeper into purpose driven marketing. Digital marketing has seen a drastic shift in the 21st century toward addressing cultural discussions, and building conscious brand messaging has become more important than ever. Multicultural marketing has emerged as a field that helps brands integrate cultural differences and create long-term relationships with vast audiences. Join Khari Motayne and Asiah James to learn how they approach cultural branding in the 21st century. Understand the key factors in multicultural digital marketing strategies that help brands drive meaningful campaigns and connect with their audience in a thoughtful manner. Watch session 2 of our webinar series Next Frontier: The Science Behind the Happy Hour here:    • Next Frontier: The Science Behind the...   Learn more about Direct Agents client solutions including polycultural marketing, success stories, and more at https://www.directagents.com/ -- Like us on   / directagentsinc   Tweet us @   / directagents   Follow us on   / direct-agents   Subscribe @    / directagents   Follow us on   / directagents   Future First Studio Like us on   / futurefirststudio   Follow us on   / futurefirststudio   Follow us on   / futurefirststudio  

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