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Honda "The Power Of Ridgeline" by PES

"The Power of Ridgeline" premiered on TV during the Opening Ceremony of the Rio Olympics in August 2016. Some details: we shot on Stage 30 at Sony Pictures Studios, the legendary Esther Williams stage (her 700,000+ gallon tank lies beneath the floor). Almost entirely shot in-camera. It's a mixture of long exposure photography, stop-motion, live-action, and a dash of CGI. The letters were built at a 30 x 50 ft scale and filmed from the rafters. And yes, we constructed an 800 pound fish bag. Enjoy! You can see my previous spot for Honda, the Emmy® nominated "Paper":    • Honda "Paper" by PES | Emmy Nominated Comm...   Credits: Honda "The Power of Ridgeline" :60 | Directed by PES | Advertising Agency: RPA | Chief Creative Officer: Joe Baratelli | Executive Creative Director: Jason Sperling | Creative Director: Sarah Bates | Creative Director: Rahul Panchal | Sr. Art Director: Suzie Yeranosyan | Copywriter: Romero Ramirez | Chief Production Officer: Gary Paticoff | Executive Producer: Isadora Chesler | Producer: Joshua Herbstman | Production Company: RESET | Managing Director: Dave Morrison | Executive Producer: Jeff McDougall | Executive Producer/Bidding: Jen Beitler | Producer: Greg Schultz | Director of Photography: Eric Adkins | Production Designer: Damon Fortier | Assistant Art Director: Josh McQueen | Animation Supervisor: Eileen Kohlhepp | Animators: David Braun, Javan Ivey, Brandon Lake, Dillon Markey | Animation Assistant: Ponch “Chino” Arellano | Dragonframe Operators: Calvin Frederick, Matthew Philip Hazelrig | VTR: Andrew Rozendal | Wardrobe: Cris Aruajo | Editorial Company: Union Editorial | Editor: Jim Haygood | VFX & Finishing: A52 | VFX Supervisor & Lead Flame Artist: Andy Barrios | Flame support: Andy Davis | CG Supervisor: Adam Newman / Andrew Romatz | PreVis Supervisor: Dan Gutierrez | PreVis Editor: Gladys Bernadac | Colorist: Paul Yacono | Executive Producer: Patrick Nugent | Head of Production: Kim Christensen | Producer: Zach Wakefield | Color Producer: Jenny Bright | Sound Design Co.: Factory, UK | Sound Designer: Jon Clarke | Audio Producer: Lou Allen | Audio/Final Mix: Lime Studios | Mixer/Engineer: Dave Wagg | Executive Producer: Susie Boyajan | Shot at Sony Pictures Studios, Culver City, CA, on Stage 30 (aka the "Esther Williams" Stage) #PES #stopmotion #honda