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If you're hoping one day to get signed and have a long-term record deal, Warner Music's Joe Kentish explains what he saw in Dua Lipa and what it took to get her to become one of the biggest artists in the world. A record contract can open many doors and give you the resources an artists needs to break, so understanding what labels are looking for is important. It is a common misconception that labels are looking for streaming numbers and Instagram followers, but it is the potential you show for growth which is what is going to get you signed. Follow Joe on Instagram: / j2theizzoe ------------------ THINGS YOU NEED TO KNOW --------------------- 💻 WHO ARE WE? We're a music marketing agency, working to ensure artists across the globe can promote their music effectively, securing fans, streams and followers. Learn how to grow your fanbase with modern marketing techniques used daily for artists at all levels in their career. Whether you're just about to release your debut song or you're a charting major label artist, our tips ensure every artist can get their music the exposure it deserves. 📲 FOLLOW US: Instagram: @Burstimo Twitter: @BurstimoMusic Facebook: @Burstimo 📚 OUR BLOG: https://burstimo.com/unsigned-advice/ 🎙️ OUR PODCAST: https://open.spotify.com/show/2myDi0W...