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Sound Control – Audio Mastering – Lesson 1.6 – Loudness In The Streaming Era

Your track is not too loud for Spotify. You're just not mastering it right. This is Video 6 of Lesson 1 in the Sound Control Mastering Course, a practical dissection of loudness on streaming platforms, codec compression, and the paradox of loudness within volume normalisation in 2025. We explore how platforms like Spotify and Apple Music measure loudness, why the infamous -14 LUFS target doesn’t guarantee parity, and how the human brain still rewards loudness, even when the meters say everything is “equal.” We’re going to start exploring essential techniques that will be featured more heavily later in the course. These will address issues like preserving punch and presence after normalisation: EQ strategies that trick perception, using distortion to avoid distortion, and why true peak limiting might actually be hurting your mix more than helping. 🎧 This is not a streaming tutorial. 🔑 This is not a course as you know it. 🧠 This is survival in the post-LUFS world. ⚜️ If you’ve stumbled across this video, you're about to get ahead of the curve. 👉 Don’t like, don’t subscribe, don’t tell your friends. Just level up. 🤫 The sixth rule of Sound Control is… No true peak limiting, no LUFS chasing. ------------------------------------------------------- Chapters: 00:00 – Introduction: Streaming Changes the Game01:44 – The Shift to Streaming and Volume Normalisation03:45 – LUFS vs Reality: Why Some Tracks Still Sound Louder 06:54 – Level matched comparison: Normalised vs Dynamic 10:07 – The Loudness Normalisation Paradox 14:10 – LOUD vs Over-Compressed 15:33 – Techniques for Mitigating Loudness Perception Issues - EQ and Frequency Balance 19:50 – Harmonic Saturation & Distortion 26:02 – Transient Shaping 30:28 – True Peak Limiting - Needed? or Not? 36:50 – Practical Considerations For Mastering In The Streaming Era 39:00 – The Effects Of Volume Normalisation On Dynamic Music 42:10 – Example of Volume Normalisation on Dynamic Music 43:35 – Final Thoughts: Make It Hit, Don’t Make It Loud 44:50 – What’s Next: Loudness, Psychology, and aural Illusions ------------------------------------------------------- Sound Control: For Your Aural Pleasure 🎶 #StreamingLoudness, #VolumeNormalisation, #TruePeakTrouble

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