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NIL: the revolution in US college sports | FT Scoreboard

A change in the rules means university sports stars in the US can now make money from their name, image and likeness, through sponsorship and endorsement deals. But will they ever get paid to play? The FT talks to athletes, agents and policymakers to see how NIL is changing the game and whether the age of amateurism is dead. #Football #women #NIL #nameimagelikeness #UScollegesports #NCAA #HaileyVanLith #MalikCunningham #AlontaeTaylor #GrantFrerking #Opendorse #MarchMadness #UScollegebasketball #UScollegefootball #sport #NFL #NBA #Louisville #Tennessee See if you get the FT for free as a student (http://ft.com/schoolsarefree) or start a £1 trial: https://subs.ft.com/spa3_trial?segmen.... ► To learn more, visit our website - https://channels.ft.com/en/ft-scoreboard ► Watch more videos from this series here -    • FT Scoreboard   ► Check out our Community tab for more stories on the economy. ► Listen to our podcasts: https://www.ft.com/podcasts ► Follow us on Instagram:   / financialtimes'