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The sound of democracy | Julian Treasure | TEDxAthens

This talk was given at a local TEDx event, produced independently of the TED Conferences. Sound expert Julian Treasure shows how democracy depends on conscious listening for its survival, lists the very real threats in our modern world, and suggests some simple ways we can reclaim our listening and protect democracy. Julian Treasure is founder and chairman of The Sound Agency, a UK-based audio branding consultancy that asks and answers the question: “How does your brand sound?”. For over 10 years The Sound Agency has been proving that good sound is good business for clients such as Harrods, Nokia, BP and many major shopping malls across Europe. His book Sound Business is the seminal work on creating intentional, effective business sound. He has been widely featured as a sound and communication expert in the world’s radio, print and web media, including TIME Magazine, The Economist and The Times. Julian is also a sought-after and top-rated international speaker. Collectively his five TED.com talks on various aspects of sound and communication have been viewed an estimated sixteen million times. About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)