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"There's No Right Way" - Creating Your Own Career Path in Research | Early Insights

What if you could design your ideal career path instead of following the crowd? Lily Adams, winner of the Research Society's Young Researcher of the Year award, shares how she skipped university to create her own education journey through targeted courses while building hands-on experience at Sprout Strategy. In this episode, we explore: 🎓 How Lily created her own learning path while working full-time 🏆 The story behind winning a major industry award in her 20s 📱 Why TikTok has become "the new Google" for younger generations 🌟 The four value-based fears that truly segment the under-30 demographic Whether you're questioning traditional career pathways or wanting to better understand younger audiences, this conversation offers both inspiration and practical insights. 🎙️ Listen on Spotify: https://open.spotify.com/episode/4YLF... 00:00 Introduction 00:47 Growing Up in Research 03:08 What Drew Lily to Research 04:29 Alternative Career Pathways 07:20 Work at Sprout Strategy 10:57 Winning Young Researcher of the Year 13:45 Planet 30 & Understanding Under-30s 16:12 Entrepreneurial Aspirations 18:04 Career Hacks & Advice 20:24 What Lily Wishes She Knew Earlier Tap into data collection excellence with Walr. We are the data collection partner powering the world’s most successful insights creators. By unifying cutting-edge technology, high-quality audiences, and exceptional professional services, we deliver trustworthy data - faster, smarter, and more reliably. Let’s talk. 👉 Visit our website https://www.walr.com/ 🔗 Follow us on LinkedIn   / walr