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Best Topics for Content | How to find ENDLESS content ideas for FREE

This post will show you how to use your primary and secondary keywords to find tons of content ideas completely FREE. This is great when you are trying to create SEO content so that it gets found in search. Here is my video on finding your primary and secondary keywords for FREE👇    • How To Use Google Keyword Planner in 2021 ...   Check out the full step-by-step blog post to find your keywords and topics for FREE 👇 https://www.clintmally.com/courses/co... Connect with me on Linkedin 👇 www.linkedin.com/in/clintmally You can only include so many keywords on your core pages without actually having to create some content or more web pages on your site. This is where people turn to content marketing. Simply put, content marketing is producing quality, value-driven content on a consistent basis. The big four types of content include: Blogging. Video. Podcasts. However, each piece of content needs to add a webpage with keyword content, meaning letters that make up words, onto your website. A blog is straightforward, but if I am creating a video or a podcast I need to have it transcribed through a service like Sonix or Rev, too. Take the transcription of these and put them on a webpage, and embed your podcast or video at the top. You'll still need to do some basic editing here to make sure that your sentences are free of errors, and you should also add some headings and subheadings. This will help search engines pick up on the keywords from your content. Therefore, no matter what type of content you produce, every content marketer is a blogger. There is one problem though... How do I come up with topics for my content? Getting Topic Ideas for Your Content The easiest way is through AnswerThePublic, and it's free. Go to AnswerThePublic.com, try to ignore the creepy guy staring back at you, select your country and your language, then put in one or two of your primary keywords. AnswerThePublic scrubs the internet and comes up with a list of long-tail keywords in the language people actually use when searching for info. Let’s try a search for the ever-popular “medicine wheel.” First, it runs questions: What does a medicine wheel look like? Then prepositions: Medicine wheel with feathers. Then comparisons: Medicine wheel vs. dream catcher. And then an alphabetical list of entries. The circular graphs you get are pretty cool, but they tend to make you dizzy after a while. You can switch to an easier-to-view layout by clicking on the “DATA” button near the top left corner of the first graph. You can also download a CSV of your results for later use and review. This is a great way to find topics, and even subtopics within topics — all while using your primary and secondary keywords in real-life customer language. Keep in mind you only get a set limit of free searches, as there is a paid version with unlimited searches and result comparisons. But if you do it right, you should get a ton of topic and title ideas for your next round of content. Start with Primary Keywords and Branch Out to Secondary Keywords When you begin and learn how to create quality content, start with your greatest hits, your core library, the things that you already know are essential to talk about in your industry. It does not matter if you know that there are already 1 million articles on that topic. Here is why: You have unique experiences and examples that you can use. This is content that you could probably share with your current clients, your email list, and your social media following to add value. When trying to get new customers it is super important that you don't forget to add value to your current customers. Your core library will ensure you take care of your loyal fans first. This will prevent you from having to repeat yourself over and over. There are questions that you or your sales team have probably had to repeat 1,000 times. Creating this content will give them a directory of answers that they can seek out for help. This saves you tons of time. Content marketing takes time, so it's important to do this content first so that it has a head start maturing in the google algorithms. If you are reading this right now, just know that that there are about 1,790,000 results for this topic at the time of my writing this. Yet, here we are. After you have created your core library of content around those high competition primary keywords, then branch out and create secondary keyword content. These items will have lower competition and should be easier to rank for. This is also a chance for your content to be more timely and relevant. Is there a new technology in your field that you would like to give your perspective on? Are there current events that affect your industry that you can write about? Are there any emerging or competing ideas that you would like to explore, research, and create content around? Do you have a case study of results you have gotten that you want to share?

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